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THE STORY OF MARIO - VOL. 2: WAR OF THE MASCOTS

Oscar Lemaire, William Audureau



 

Sonic, Donkey Kong, Yoshi… But also Mickey, Bugs Bunny, Taz… Without forgetting a gallery of reptiles, a lynx, a bat, several foxes, a horde of squirrels… From 1990 to 1995, more than 340 different avatars are at the fingertips of gamers , whether they are industry veterans, like Pac-Man, new cartoon stars, like the Animaniacs, or even celebrities caught up in video game fashion, like Michael Jordan or Michael Jackson. Their common point? They appear in two-dimensional platform games, this funny and bouncy genre including Super Mario Bros. defined the codes in 1985.


Why this fashion half a decade later? How did the multiple players in the sector come to adopt the same genre, the same tone, the same marketing strategy, until giving birth to the famous formula of the "mascot video game", between Mr. Nutz , Bubsy and Aero The Acro-Bat ? How does Nintendo, creative engine of a genre, adapt to the aggressive front-end competition from SEGA's hedgehog and this multitude of new parasites? In the history of Mario, the first half of the 1990s is one of the most decisive and most paradoxical: the one where the plumber, Nintendo and Japanese know-how in general, are no longer the undisputed No. 1.


The Story of Mario vol.2 – 1990-1995: The Pet War is the sequel to The Story of Mario – 1981-1991: The Rise of an Icon . A sequel that opens with the original sin of Nintendo, to conclude with a case study of Yoshi's Island , but a sequel that, in general, will mostly talk about Nintendo in hollow. Or, why this period, looking like a great washing machine, managed to shake up the Japanese manufacturer by causing its flagship character to lose a good part of its brilliance...

 

PUBLICATION DETAILS

LANGUAGE

BINDING

EDITION

ISBN

YEAR

PAGES

French

Hardcover

9782371880207

2016

406

OTHER NAMES

  • L'Histoire de Mario vol. 2 - La guerre des mascottes

 

TAGS


Publishers: #PixNLove (Pix 'N Love)

Languages: #French

Format: #Hardcover

Accessibility: N/A

Year: #Year2016


Companies:

#Nintendo (Nintendo)


Public Figures:

#ShigeruMiyamoto (Shigeru Miyamoto)


Games:

#DonkeyKong (Donkey Kong series)

#Mario (The Mario series)

#Sonic (Sonic the Hedgehog series)


Misc:

N/A

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